Soho House Group
Soho House was founded in 1995 above a restaurant in Greek Street, Soho, as a place for people in the creative industries to gather. Three decades and over forty Houses later, it's become the world's most recognised private members' club - a brand defined as much by its atmosphere as its membership.
Music is central to that atmosphere. Every Soho House has a personality, shaped by its city, its building, and its members and the soundtrack needs to reflect that without ever feeling forced. Our role is to programme the spaces between the conversations: the lobby that sets the tone, the restaurant that shifts through the day, the bar that comes alive after dark.
Working across multiple locations, we've developed an approach that balances brand consistency with local character. A Soho House in London doesn't sound like one in New York, and it shouldn't. What stays constant is the feeling - that effortless, slightly undone confidence that makes members feel like they're exactly where they're supposed to be.